Miami Marketing - Internet Marketing & Advertising

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About Us

When it comes to promoting and marketing your website, nothing is more important as Search Engine Optimization (or SEO), as it is the one marketing tool that increases a sites relevance. Not only does SEO take into account how search engines work, but it also considers how people search and what they are searching for. Through a series of techniques used to improve the ranking of your website, SEO Direct Marketing lists your web site in all major search engines such as Google, Yahoo, Ask and MSN and we use methods that are compliant with all search engines. That way you are never removed from indexing because of a non-compliant search engine glitch. Even more important, with SEO Direct Marketing, we fix any problems that might keep a search engine from spidering or indexing your website. SEO Direct Marketing strategies will position your web site high in all search engines and get you noticed quickly.

Regardless of your business size the first step in getting new customers to your website is getting visitors to your site. By far the most common way of getting visitors (traffic) is via the search engines; with Google being the most important.

Search Engines can provide your website with traffic from three distinct sources

  • Organic Listings - This is purpose of SEO (Search Engine Optimization) so as to rank high on the natural listings and get free traffic.
  • Paid Listings - Using PPC (pay per click) advertising like Google Adwords
  • Website referrals - Links to your website  from other sites or landing pages.

So which is best? and which one is for You?

The answer - It is not a question of either or, but usually of both; provided that the traffic can be obtained at a reasonable cost ( i.e. that results in a profit).

Organic Listings

Getting Free traffic is probably one of the main goals of most web masters/website site owners. However to get it you need to rank high in the Natural Search results for your chosen keywords. To achieve that you need to have a search engine optimized website and time. The time lapse between you starting a site and getting free traffic from the search engines can range from at least several weeks to typically several months, and even years. It is difficult to be exact because so many variables are involved.

PPC (Pay Per Click) Advertising - Google Adwords

With traffic from pay per click advertising you just pay and you get traffic. its that simple. Of course the more competitive your marketplace the more you will have to pay. We can start a PPC (Pay Per Click) campaign and start getting traffic in as little as 15 minutes and you stop it at any time instantly.

PPC (Pay Per Click)is ideal for:

  • Getting traffic for testing
  • Getting traffic to mini websites
  • Getting traffic for hard to list Keywords

Do You Need Professional SEO and PPC Help?

If you have an existing website and:

  • You aren't on the first page of either Google, Yahoo or Windows Live for any of your main keyword phrases.
  • Your not sure how much traffic you are getting from search
  • You're getting little traffic from organic search.
  • You want to reduce your PPC (adwords) budget but not reduce the traffic.
  • You are getting lots of traffic but not many convert into customers
  • You haven't understood any of the above.